Powered by Artifex: The Seven Collection

December 15 2022

Artifex is excited to announce our NFT collaboration with TIMEPieces and Deepak Chopra! Seven new 3D Artifex sculptures and Artifex Unreal worlds based on each of the book’s seven chapters will be revealed soon! The Seven Collection commemorates the 25th anniversary of Chopra’s bestselling book, The Seven Spiritual Laws of Success, and follows the recent launch of Chopraverse, a mindful metaverse and wellbeing platform by Seva.Love.

Maalavidaa, Blake Kathryn, Chewy Stoll, J.N. Silva, Josh Pierce, Matt Szczur and Tommy Wilson represent the current roster of Artifex artists contributing to the collection. A total of 73 artists created artwork for The Seven Collection, inspired by the teachings of the bestseller. The NFT book also features new content from Chopra fully readable on the blockchain, courtesy of Transient Labs.

“After 25 years in print, The Seven Spiritual Laws of Success remains the most popular of my 90+ publications having reached tens of millions of people globally,” said Chopra. “The NFT partnership with TIMEPieces will resurrect this offering through the art world speaking directly to our collective soul. I and our team at Seva.Love are deeply grateful to TIMEPieces and this group of 73 artists for this next phase of our collective spiritual adventures.”

“TIMEPieces is thrilled to commemorate the 25th anniversary of Deepak’s book in web3 with this new collection. We look forward to sharing his current take on the spiritual laws of success and the visual interpretations of more than 70 incredible artists with a whole new generation,” said Maya Draisin, Chief Brand Officer of TIME.

“This NFT collection will also provide access to the ChopraVerse (Chopra’s immersive well-being and educational experience in the metaverse), as well as, to experiences in the real-world such as IRL community meditations,” said Poonacha Machaiah, CEO and co-founder of Seva.Love.

“What an honor it is to add a 3D dimension and immersive exhibit to this collection. Artifex hopes that the release resonates at a deep level with its collectors,” said Roger Dickerman.

The exclusive, limited-edition collection will drop in January at nft.time.com, built on the TIME Sites no-code platform. One percent of the primary sales will go to NeverAlone Mental Health Initiative, a foundation chaired by Chopra, which supports mental wellbeing programs in the web3 community and also in the web3 space.

The collection also follows Seva.Love’s recent launch of Chopraverse, a mindful metaverse and wellbeing platform that features The House of Enlightenment, an immersive VR and web-based experience focused on cultivating wellness within the home.

TIMEPieces x Deepak Chopra: The Seven Collection is the sixth TIMEPieces collection to date. Read the official press release here.

TIMEPieces is the web3 community initiative from TIME. Since launching in March 2021, the TIMEPieces community has grown to over 89 artists and over 60,000 collectors and community members. To date, TIMEPieces has released more than 20,000 NFTs. TIMEPieces also dropped the first-ever fully readable magazine on the blockchain featuring a cover story on Ethereum co-founder Vitalik Buterin, and released NFTs of TIME covers featuring original artwork from artists including Beeple and Micah Johnson.

Follow TIMEPieces on Twitter
Join the TIMEPieces Discord

Seva.Love is the web3 platform co-founded by Deepak Chopra and Poonacha Machaiah bringing wellness and mindfulness to the metaverse. Seva.Love aims to empower global action and champion wellbeing and social impact in web3 by curating leading artists, influencers, wellbeing experts and creating conscious communities. We are building a metaverse platform to support our vision for a future where the metaverse is a tool for community education and wellbeing, and our NFT collections are focused on catalyzing social and environmental initiatives.

Follow Seva.Love on Twitter
Join the Seva.Love Discord

Deepak Chopra, MD, FACP, founder of The Chopra Foundation, a non-profit entity for research on well-being and humanitarianism, and Chopra Global, a forward-looking health company at the intersection of science and spirituality, is a world-renowned pioneer in integrative medicine and personal transformation. He is the author of over 90 books translated into over 43 languages, including numerous New York Times bestsellers. Dr. Chopra has been named one of TIME100’s most influential people.